Google Ads & SEA agency in Geneva: turn clicks into customers

Every click counts. We make sure it pays off.

As a Google Ads agency in Geneva, Freshmilk builds and runs SEA campaigns that don’t just generate clicks: they generate revenue. Keyword research, campaign structure, ad copywriting and continuous optimisation: our Google Ads experts (formerly AdWords) pull every lever towards a single goal, profitability. As a certified Google Partner SEA agency, we put data-driven rigour at the service of your growth.

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Google Ads isn’t a visibility game. It’s an acquisition engine.

Google Ads is a very powerful acquisition engine, provided you know how to drive it. Too many companies launch generic campaigns with no precise targeting, no structure and no real strategy. The result: wasted budget, unqualified visitors and no return on investment.

At Freshmilk, we don’t do clicks for the sake of clicks. We design, structure and run your campaigns for one thing: performance. Every keyword, every ad and every landing page is built to generate qualified leads, profitable traffic and revenue.

Above all, transparent reporting: no pointless reports, just the metrics that matter, cost per lead, return on investment and conversion rate. For LeFloris, the campaign drove +62% qualified traffic in one month.

SEA is as much a science as an art, and we practise it rigorously. For lasting acquisition, we combine it with organic search (SEO), in Geneva and across French-speaking Switzerland.

Your budget deserves better than a simple boost.Make Google your best salesperson.

Let’s talk about your goals.

Our Google Ads campaign management services

From the initial audit to daily optimisation, we manage your Google Ads campaigns end to end.

01

Campaign creation and management

Tailored campaigns, managed every day.

We create Google Ads campaigns tailored to your business goals and handle the whole process, from initial setup to continuous optimisation, for maximum visibility and an optimal return on investment.

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02

Keyword optimisation

The right keywords, for the right traffic.

We identify and refine the most relevant keywords to attract qualified traffic. Data analysis lets us improve your ad rankings and increase conversions.

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03

Display & YouTube Ads

Build awareness with visual formats.

We design striking visual and video ads on the Google Display Network and YouTube, true to your brand identity, and adapt your landing page when needed.

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04

Conversion tracking

Measure what really matters.

We set up precise conversion tracking to measure the effectiveness of every campaign and keep optimising your ads, in service of your sales and leads.

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05

Remarketing

Re-engage visitors who already know you.

We target people who have already visited your site to re-engage qualified prospects, improve your chances of conversion and build customer loyalty.

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06

Audit of existing campaigns

A fresh look at your current campaigns.

We audit your Google Ads campaigns to identify what can be improved and give you concrete recommendations to optimise your spend and performance.

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Our specialised services

A certified Google Partner SEA agency

Freshmilk is an official Google Ads partner. This status gives us access to Google’s tools, training and insights, and ensures your campaigns are managed to certified best practice.

  • SearchBe at the top when your customers are looking for you.
  • ShoppingYour products and prices, directly in Google.
  • Performance MaxAll of Google’s inventory in one data-driven campaign.
  • DisplayBanners on partner sites to build awareness and stay top of mind.
  • YouTube AdsVideo to grab attention and showcase your offer.
  • Local campaignsDrive foot traffic to your shops and venues in Geneva.

Concrete results

Case study: a Google Ads campaign for LeFloris

Digital campaigns, Content creation, Google Ads, Video production

LeFloris

Festive gastronomy

A geo-targeted Google Ads campaign across Greater Geneva, built on a careful keyword selection.

See the case study

FAQ: Google Ads and SEA

How much does a Google Ads campaign cost?

The budget has two parts: your ad spend, paid directly to Google on a cost-per-click basis, and the agency’s campaign management. We set a budget together based on your goals and the competition on your keywords.

What’s the difference between SEO and SEA?

SEO optimises your site to rank in organic results: lasting traffic, without paying per click, but it takes time. SEA places sponsored ads at the top of results: visibility from day one, full control over targeting and budget, and you only pay when someone clicks (cost per click). The two work best together, see our SEO agency page.

Why invest in Google Ads?

To generate leads, grow your online sales with Search or Shopping campaigns, drive foot traffic to your shops with local campaigns in Geneva, and stay visible during your key moments, such as sales or launches.

How do you improve the conversion rate?

We optimise keywords, ads and landing pages together to create a smooth journey that prompts action. Every step is analysed to lower your cost per acquisition.

Why work with an SEA agency in Geneva?

A certified Google Ads team that knows the local market, real-time monitoring and full transparency on performance.

In the same area of expertise

Ready to make Google your best salesperson?

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