Social networks change their rules, ads get more expensive. Your mailing list stays yours. Freshmilk designs and runs email marketing for Geneva companies: newsletters people open, automated sequences that work while you sleep, and B2B prospecting that opens doors without spamming anyone.
Most inboxes are full of messages nobody asked for. Yours can be the exception: the email people recognise, open and sometimes even wait for. It comes down to three things. The right message, sent to the right person, at the right moment.
We start with your audience and your goals: welcome new subscribers, bring back inactive customers, nurture prospects until they’re ready to talk. Then we design the content and the visuals, consistent with your brand, as we did for Piguet Galland’s newsletter.
Automation does the rest. Welcome sequences, reminders, follow-ups after a quote or a purchase: once set up, these emails run on their own and are triggered by what your contacts actually do.
For B2B, we also run targeted email prospecting: researched lists, personal messages and respectful follow-ups, in line with Swiss rules on unsolicited communications and data protection.
An email isn’t an ad.It’s a conversation.
Let’s start yours.
OuremailmarketingservicesinGeneva
From the first newsletter to fully automated journeys.
01
Newsletters
Emails people actually open.
Editorial line, writing, design and sending: regular newsletters that keep your brand in mind without overwhelming your readers.
We work with your existing tools, or help you choose the right one.
Brevo & MailchimpNewsletters and simple automations for most businesses.
HubSpotCRM and advanced automation for B2B sales cycles.
KlaviyoEmail and SMS built for e-commerce.
Google Analytics 4Traffic and conversions generated by your emails.
FAQ:emailmarketingandautomation
Is email marketing still effective?
Yes, when it’s relevant. It’s a channel you own, independent of platform algorithms, and one of the most profitable when messages are well targeted and genuinely useful.
Is B2B email prospecting legal in Switzerland?
It’s regulated. Messages must clearly identify the sender, offer an easy way to unsubscribe and respect data protection rules. We build every campaign around these requirements.
Which tool should I use?
It depends on your volume and your sales cycle. Brevo or Mailchimp are often enough for newsletters, HubSpot suits B2B with a CRM, Klaviyo is built for e-commerce. We recommend the simplest tool that does the job.
How do you measure results?
Beyond opens and clicks, we track what matters for your business: meetings booked, quotes requested, sales. You receive a clear report every month.
